Articles by John Sheridan

John is President and Managing Partner of Social Media 404 Inc., an Atlantic Canadian organization that helps clients to bridge the gap between traditional business playbooks and the explosive use of Social Media.
In particular, John is pioneering the discipline of Community Experience (CX), and acts as a Social Architect to create highly effective online interaction.
He is also a member of the User Experience Network (UXnet.org) Board of Directors. UXnet is a California-based non-profit organization comprised of hundreds of volunteers around the world, who are experts in the field of improving the quality of experience a person has when interacting with a specific design.
John has conducted assignments across North America and Europe with telecommunications, natural resources, financial, public sector, with volunteer organizations, health, education, utilities, and internet-based businesses.
Contact: John.Sheridan@SocialMedia404.com, or @JohnSheridan on Twitter.
Patient 2.0 Will See You Now, Doctor
You may have read a book a couple of years ago by Carey James Kriz called The Patient Will See You Now. The book explores the notion of how advances in science and new digital environments are redefining services towards a more personalized, and personally controlled health care system. Ultimately, he argues, it could save[.....]
Social Media Community Management 2010
If you are thinking about building community, either in your business or as a practitioner, I came across a report you’ll want to read. Cover to cover.
The Community Roundtable, a self-described “peer network of community managers and social media practitioners” released a report last week based on research and member input regarding the “State of[.....]
Social Media Crackdown – Italian Style
What did I tell ya? Google’s in the news again. But this is an issue even bigger than Google.
Google’s blog surfaced an article today about an Italian prosecution of 4 of it’s executives for criminal defamation and a failure to comply with the Italian privacy code. Three, were convicted of failure to comply with the[.....]
Social Media RoundUp Feb 19-10
I normally absorb dozens of articles, blogs, and videos each week as part of keeping current on Social Media. And since this is a heavy travel time of year for me, I’m stockpiling a few to pass airplane-time on my iPhone, and web-clipping others to consume later when I have an internet connection in my[.....]
Oil & Gas Social Media: Workers Say Yes, Exec’s Say No.
Microsoft and Accenture have released results of their global “Oil & Gas Collaboration Survey” conducted late in 2009. It’s an interesting peek into this industry, to glean how employers and employees feel about social media in the workplace.
You will have to consume summaries from both Microsoft and Accenture to get the complete picture, since for[.....]
Social Media Baby Steps May Get You A Long Way
I had a long chat today with Barry Paperno, Community Manager of MyFICO. In the Social Media world, MyFICO is a great B2C success story, and was recognized last year with a Groundswell Award in the “B2C Supporting” category. Barry is a very friendly, people-focused, “non-technical” (his words) chap who talked to me candidly about[.....]
Regional Social Media: Podcamp Halifax
This Sunday January 24th, Podcamp Halifax 2010 will take place at the Alderney Gate Library in Dartmouth, NS. It’s the second Podcamp to be held in the area, demonstrating social media is alive and growing in Atlantic Canada.
A “Podcamp” is a concept created by Christopher Penn and blogger/author Chris Brogan back in 2006. It is[.....]
Micro Social Media: Purpose-built for Non-Profits
This week, a social media acquaintance of mine, Danny Brown, announced the total monies his charity drive raised last year: $91,275.
*cough*
Throughout the 2009 calendar year, Danny, a Toronto-area PR and Communications consultant, ran a campaign he called “12 for 12k”. He dreamed up a simple concept: raise $12,000 per month, for 12 charities, over 12[.....]
Social Media: Towards A Better Mouse Trap
eBuddy, Technorati, Twitter, YouTube, Facebook, Topix, Flickr, MedHead, PollGenius……
The list of weird and misspelt names never seems to end, continually changes, and you think you’ll never keep up. Is this all just Greasy Kid Stuff, or is there something about Social Media that means something to you?